YouTube To Introduce New Icons To Clarify Verification Process

What does an account verification mean to you?

Does it mean that the content on your page on that platform is endorsed or does it consider you a famous creator or you're just one random person to get verified.

YouTube has announced that it'd be making changes to its verification process, which is to clear up confusion attached to account verification process to ensure the right set of people and channels are getting its mark.

First off, from a visual standpoint, YouTube's removing its verified badges that currently appear to the right of channel names in favor of a new, gray swipe across the entire channel title.

As explained by YouTube:

"Currently, verified channels have a checkmark next to their channel name. Through our research, we found that viewers often associated the checkmark with an endorsement of content, not identity. To reduce confusion about what being verified means, we’re introducing a new look that helps distinguish the official channel of the creator, celebrity or brand it represents."

A major reason for this action is due to the fact that profiles can easily fake verification by adding a verified checkmark manually to their channel name. The new display will render this approach obsolete, while it'll also ensure that YouTube's verification display is consistent across platforms.

The changes are set to come into effect next month, and YouTube has already begun sending out notes to profiles which will lose their verified status as a result of these changes, with a link to an appeals option.