Instagram Set To Remove Fake Engagements

Instagram, a photo and video-sharing social networking service owned by Facebook, Inc., has planned on fighting the issue if fake likes, followers and comments by running a scan and removing them.

Instagram stated that fake likes and follows from accounts using third-party services to get engagement were violating the Instagram Community Guidelines and Terms of Use.

Instagram says it has built machine learning-powered moderation tools that will help identify which accounts use these services and automatically remove the likes, follows, and comments.

Any accounts that are identified as using third-party apps to boost popularity will be notified within Instagram that its fake likes have been removed. They’ll also be prompted to change their password, in case the third-party apps have compromised their account security.

Although Instagram has long removed fake accounts, it hasn’t taken action against fake likes before. According to the company’s press release, the platform is planning on taking more measures against fake activity in coming weeks.