How to Get a Custom Email Address for Your Business

“A good name is better than bags of gold,” wrote the great Spanish writer Miguel de Cervantes. As a small business owner, you’ve worked relentlessly on building and maintaining your reputation. Creating a website and designing a logo were the first steps to establishing your brand in the online world, but they are certainly not the last.

As a substantial part of your communication with clients will be done via emails and newsletters, a professional image also implies a custom email address. Also known as a business email, this simply means that you put your business website’s domain name as your email (hailey@haileyfashion.com) instead of the generic one that’s generated from the platform being used (haileyfashion@gmail.com).

As you already know, this will send a strong signal to your clients that you have a well-established brand, on top of boosting the open and click rates of the emails you’ll send. But what’s more surprising is that acquiring a business email is far more simple than you would imagine. The only condition is having your own domain name, which can (and should) be the same as the one you use for your business’s website.

In order to achieve this in the most convenient way possible, the best website builder for SMBs, Wix, partnered with the most advanced Mailbox solution, G Suite by Google Cloud to offer you an all-in-one experience and a complete set of tools for your business needs. This match made in heaven has already benefited hundreds of thousands of companies and freelancers around the world. And here’s how you can take advantage of it, too:

01. Register your own domain

Already have a website domain? You’re one step in the right direction and can simply move on to step number two. If you don’t, it won’t take you long to register one.

Give thought to your domain name because whatever you decide (MyStunningWebsite.com) will also be assigned to your custom email address (Julie@MyStunningWebsite.com).

As a business owner, it’s a rational choice to use your business’s name as your domain name so that customers can easily find you. And if you decide that you want to change your name, now is the best time to set it in stone – doing so at any later point will require much more work.

02. Connect your domain

Now that you have your domain, you can connect it to your premium Wix website. Don’t have a website? Creating one can be done very simply. Wix, for example, is a website builder with capabilities that fit all types of SMBs. From beginners to the most tech-savvy web designers, there’s a solution for your level of expertise. You can start with Wix ADI, an artificial intelligence tool that will automatically design a website for you, including everything from content to structure and images.

A level up in flexibility is to choose from our many templates, entirely customisable to fit your brand’s vibe and feel. Lastly, for those that want to go on a full out design spree, you can create your website from scratch and add any feature you can imagine thanks to Wix Code.

03. Create your business email

After the previous steps, the final task to get a business email is purely elementary. Log in on this page in order to choose the number of Mailboxes you want, their usernames, and the subscription plan that fits your needs. Going from haileyfashion@gmail.com to hailey@haileyfashion.com, unified with your own website and domain name (haileyfashion.com) conveys the idea that your business is highly professional and reliable.

04. Enjoy a cocktail of benefits for your business

Congrats! You now have your customised email address. From this point on, every single newsletter or sale confirmation email you send out to your clients will showcase your brand. Not only will it boost your reputation as a professional, but it will also help you compartmentalise your professional and personal lives better. On top of this, you’ll feel an overwhelming sense of pride when you see an email branded with your very own name.

But it doesn’t stop here. Choosing G Suite and Wix will open the door to a new world of professional solutions that your business needs:

All your business tools in one place: Have you ever felt the burden of having 20 browsers on your computer opened at once? G Suite offers the smoothest work experience available by bringing the best of Google to your business. Gmail, Docs, Drive, Calendar, and Hangouts Meet: all working seamlessly together and automatically synchronised to increase your productivity.

Access from anywhere, any time: G Suite gives you access to your data and work documents at any time, and from anywhere on every possible device. You don’t have to be sitting at your desk to answer an email, edit a document or offer live support to your customers. Your precious data is always with you when you need it and obtainable on the go. Even better: in just a click you can share access to your work documents with your colleagues and clients for a smooth and real-time collaborative experience.

As many email addresses as you wish: You can create an unlimited number of email addresses, all hosted under the same domain. This way, each one of your employees or departments (i.e., sales, support, info, and IT) can operate from their own distinct Mailbox: sales@haileyfashion.com, support@haileyfashion.com, etc. Even if you’re running a one-person-show, it’s better to create partition among the different roles that your customers will interact with – for example, sending sales’ invoices from a different email address than that of customer support related issues.

30GB of secure storage: Using a personalised G Suite account comes with plenty of storage – 30GB to be precise. You can utilise this for your email, your work documents, and your photos. And no need to worry about the confidentiality and safety of your data, as you’ll enjoy extensive security and full admin controls.

Brand your Mailbox: Because consistency should be inherent in your business, G Suite enables you to take things up another professional notch by embedding your company logo into your custom Mailbox.

A fully functional website for your business: A professional brand needs a polished online presence and your website is the central part of it. Whether you want to showcase your work, offer your services, or sell your products, this is where your customers expect to find you on the Internet. With Wix, you’ll enjoy a professionally branded website automatically fitted for mobile devices and desktops. And because we’re talking business, it already includes everything you need to communicate with your customers (even if you’re on the go) using the Wix Mobile App.

24/7 customer support: Whether you have a burning question at 2 AM or in the middle of your work day, you will be able to find all the assistance you need at anytime. Both G Suite and Wix offer 24/7 support.

Now hurry and get your own customized email address!