Facebook And Instagram Test New Shopping Ads

The eCommerce industry is on the process of revamp on online channels as Facebook and Instagram are both test running products to help the industry have a better experience.

Photo Credits: Social Media Examiner

Over the next coming months, Instagram will run tests on the ability for businesses to run organic shopping posts as ads using the Ads manager.

Some Facebook advertisers will be able to start testing this feature in forthcoming weeks. This in-app checkout experience enables dynamic ads with checkout in the news feed, giving people the chance to complete their purchases without being rerouted to other websites.

We can't wait for this new feature to be rolled out!